Pittsburgh’s Action News 4 to launch weekday 7:00pm Newscast on thisTV Pittsburgh

PITTSBURGH —WTAE Channel 4 announces the addition of a new half hour weekday newscast at 7:00 p.m. beginning Monday, February 1st on its multicast channel, thisTV Pittsburgh.  The newscast will feature Pittsburgh’s Action News 4 anchor Jackie Cain and Pittsburgh’s Action Weather Chief Meteorologist Mike Harvey. “We understand viewers are constantly looking for news, no[…]


The Advantages of TV Advertising Vs. Print Advertising

Whether promoting products or pitching services, every business needs to advertise in order to establish connections with new, paying customers. Small businesses often face a choice between spending their limited advertising budgets on print ads or television ads. While print advertising often comes with a lower sticker price than TV advertising, newspaper and magazine circulation[…]